Magnolia Lo-Fat Hi-Cal UHT Milk with Oats is now available in multi-packs of six

MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with OatsDrink up pure goodness every morning with MAGNOLIA 

Many Singaporeans are starting to understand the importance of leading a healthy lifestyle, be it consuming a balanced diet or engaging in physical activities. One such healthy habit is to ensure a daily intake of a balanced breakfast, which helps nourish the body and mind in preparation for the day ahead.

Celebrating more than 80 years of delivering wholesome nutrition, MAGNOLIA continues its legacy of sharing the pure goodness of milk with the new MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats.

Touted as the most important meal of the day, breakfast nurtures the body with the right nutrients for a healthy boost of energy to kick-start the day. Whether young or old, the body needs to refuel with breakfast after a good night’s sleep. Consumption of breakfast has diverse benefits – not only does a balanced and delicious breakfast perk up the senses, breakfast intake has been observed to help with weight management [1] and to reduce the risk of stroke [2]!

A classic staple at breakfasts all over the world is oats with milk, appreciated as a delicious dose of double hearty goodness. Rich in dietary fibres, minerals and vitamins, oats have long been associated with many health benefits. Oats are also a wonderful source of beta-glucan, which is a form of a soluble dietary fibre. Strongly linked to reducing the risk of cardiovascular diseases [3], beta-glucan contributes to a decrease in blood pressure [4] and it is recognised to have cholesterol-lowering properties5, helping to care for the heart. Regular intake of oat is also connected to improvements in gut health6, and aids satiety control by satisfying hunger due to its high fibre content7.

Over the decades, MAGNOLIA has been an essential breakfast companion for many generations, delivering the nutrition needed to start every day right and earning its reputation as a trusted household name. Now, the new MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats makes it even easier and more convenient to drink up much-needed nutrients and minerals every morning! 

MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats - Available in multi-packs of six

MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats is the only UHT milk offering the pure goodness of oats and beta-glucan in Singapore. With a delicious blend of nutrient-dense milk and wholesome oats, MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats is higher in calcium and lower in saturated fat than regular milk. Furthermore, the new variant carries the Healthier Choice Symbol (HCS) by the Health Promotion Board (HPB), and it is also certified halal.

MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats - Recommended Selling Price (RSP) of S$4.70 

From July 2018 onwards, consumers will be able to enjoy their morning boost with multipacks of six 230ml MAGNOLIA Plus Lo-Fat Hi-Cal UHT Milk with Oats, available at leading supermarkets and hypermarkets.

For more information on F&N Magnolia, please visit the following links:

[1]. Marangoni, F., Poli, A., Agostoni, C., & Di Pietro, P. (2009). A consensus document on the role of breakfast in the attainment and maintenance of health and wellness. Acta Bio Medica Atenei Parmensis, 80(2), 166. 

[2].  Kubota, Y., Iso, H., Sawada, N., & Tsugane, S. (2016). Association of Breakfast Intake With Incident Stroke and Coronary Heart Disease. Stroke, 47(2), 477-481. doi:10.1161/strokeaha.115.011350 

[3]. Ho, H. V., Sievenpiper, J. L., Zurbau, A., Mejia, S. B., Jovanovski, E., Au-Yeung, F., ... & Vuksan, V. (2016). The effect of oat β-glucan on LDL-cholesterol, non-HDL-cholesterol and apoB for CVD risk reduction: A systematic review and meta-analysis of randomised controlled trials. British Journal of Nutrition, 116(8), 1369-1382. 

[4] Evans, C. E., Greenwood, D. C., Threapleton, D. E., Cleghorn, C. L., Nykjaer, C., Woodhead, C. E., ... & Burley, V. J. (2015). Effects of dietary fibre type on blood pressure: a systematic review and meta-analysis of randomized controlled trials of healthy individuals. Journal of hypertension, 33(5), 897-911.  

[5] Whitehead, A., Beck, E. J., Tosh, S., & Wolever, T. M. (2014). Cholesterol-lowering effects of oat β-glucan: a meta-analysis of randomized controlled trials. The American Journal of Clinical Nutrition, 100(6), 1413-1421.  

[6] Rose, D. J. (2014). Impact of whole grains on the gut microbiota: the next frontier for oats?. British Journal of Nutrition, 112(S2), S44-S49.  

[7] Rebello, C. J., Johnson, W. D., Martin, C. K., Xie, W., O’Shea, M., Kurilich, A., ... & Greenway, F. L. (2013). Acute effect of oatmeal on subjective measures of appetite and satiety compared to a ready-to-eat breakfast cereal: a randomized crossover trial. Journal of the American College of Nutrition, 32(4), 272-279